Are you a Marketer? What is your brand exposure in outdoor environment? Is your share of voice stronger or weaker than your competitor’?

Before you answer any of above questions think about the outdoor environment in its broadest definition. It’s not just about billboards of different ad sizes and formats, but your brand’ exposure throughout the city in different shapes and situation. Let’s name just few of them:

1. Do you know how many times your logo appears next to brands of different street food restaurants you cooperate with or you were once cooperating?

2. Do you know how many pubs, restaurants and coffee places use branded umbrellas of your competitors instead of yours?

3. Are you sure context and the surrounding where your brand appears reflex brand safety standards of your company and is consistent with the values brand is communicating to customers?

Good news! We can help you to understand outdoor environment in new and holistic way.